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Heuristic evaluations are boring

By elizabeth On December 18, 2011 · Leave a Comment

Updating “tired” heuristic evaluations with layers

Heuristic evaluations or “expert reviews” offer a broad analysis of interface design, whereas usability tests assess qualitative reactions and dig deeper into specific key tasks. This is why the 2 techniques together make a good combination.

Heuristics are a solid, practical tool, though they do tend to lack anything [...]

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Graphic design inconsistencies and web development

By elizabeth On September 25, 2011 · Leave a Comment

The “look and feel” web design problem

Generally the “look and feel” of a site or application is developed at the same time as the information architecture and wireframes.  The graphic designer will do a few key pages – maybe the home, a landing page and an article page – and then the whole sample [...]

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lean

Lean is the new agile

By elizabeth On May 1, 2011 · Leave a Comment

When the science of startups includes UCD as one of its tent-poles, then we designers have a new opportunity to do great things.

Interesting presentation which I like particularly because it talks about “strategic and tactical UX”.

It’s also interesting to see agile evolve into something new with the lean startup movement, probably a good [...]

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An Amazon IA oddity “Grocery, health and beauty”?!

By elizabeth On May 1, 2011 · Leave a Comment

There are some fairly generous groupings going on in the Amazon.co.uk department menu (e.g. “DIY and car”, “Clothes, shoes and watches”, “Home and pets” etc), possibly with the aim of keeping to a reasonable number of menu options (see the 7 +/- 2  guideline).

However, with 11 [...]

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Oasis-progress-bar

What makes a good progress indicator?

By elizabeth On March 27, 2011 · Leave a Comment

1. Non-clickable affordance: it shouldn’t look like you can click on it and navigate between the steps because you probably can’t.

Basically buttons and links should look clickable (3D effect, underlining etc) but the steps should not.

2. Clearly differentiated steps: each label should be descriptive, clear and unique.  And yes, a word is usually [...]

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On designing for mobile vs tactile interfaces

By elizabeth On February 27, 2011 · Leave a Comment

Josh Clark, author of  ”Tapworthy” and Jared Spool talk about how best to go about designing for multiple interfaces and interactions in a recent podcast.

Clark describes the following scenarios and tendencies for interaction designers to consider:

On designing for the iPad: When [...]

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accidental-tech-millionaire2

Insurance company uses personas in interactive ad campaign

By elizabeth On February 6, 2011 · Leave a Comment

Entirely based on local and not-so-local stereotypes, the pemco.com website has an extensive selection of comedy personas.
The slogan “We’re a lot like you. A little different” is the icing on the campaign cake bringing the whole thing together.

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email1

Can design rid us of the forgotten email attachments phenomenon?!

By elizabeth On February 5, 2011 · 1 Comment

An alternative email interface bringing the attachment and send options closer together and modifying email workflow.

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Nice Christmas power-of-blogging story

By elizabeth On December 24, 2010 · Leave a Comment

Christmas presents from those with a little extra to share to those without anything for their children this year:

900 gift cards were sent out by 683 people who were so thrilled to help. 435 people who needed small Christmas miracles received small donations for medicine, food and presents under the tree for their children. [...]

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Designing for women, designing for people: fight the “shrink it and pink it”

By elizabeth On December 15, 2010 · Leave a Comment

What does “designing for women” mean?  Does it have to be different to designing for men?

There’s a good article in the New York Times about Erica Eden, industrial designer at Smart Design.  

It shouldn’t be so refreshing, this is 2010 afterall, but the “pink girl version for [...]

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